By David Tepera, February 12, 2020
Well, Valentine’s Day is only two days away, which creates panic for those who procrastinate.
The average consumer is expected to spend $196.31 for Valentine’s Day, which is up 21 percent from last year’s $161.96, according to the National Retail Foundation.
The overall expected amount consumers will spend in the United States is to be around $27.4 billion, which is up 32 percent from last year’s $20.7 billion, according to the foundation.
Even with people spending more money, the number of people celebrating Valentine’s Day is only at 55 percent, but it was up from last year’s 51 percent, according to the foundation. People who spend the most money are from the ages of 35-44 at $358.78, according to the foundation.
With Ageless Muscle being in the health and fitness industry, it’s been a nice surprise to see spouses are purchasing personal training for their significant others. They come to us because of the friendly family atmosphere we’ve created. Our gym is not intimidating for first-timers, women, medical conditions or the older population.
What new creative ways are you looking to express your love? Does your loved one want some type of exercise apparatus, equipment or athletic apparel?
There’s always the running joke if you buy your wife a treadmill, you’re calling her fat, and that might not go so well. But, I argue a different point because it depends on the presentation.
If you’re a romantic, still give the tradition of a personalized card, flowers, chocolate, but this time, include a form of health and exercise. What will make it more special is for you to join them.
Tina and I have rescue dogs, including a foster. One of our special times together is walking the dogs. Nothing says “I love you” more than talking and picking up dog poop.
One of our delights at Ageless Muscle is training husbands and wives. There are a few who train together, and those who train with their own perspective trainer. Our goal is to educate them, so they are comfortable to come in on other days and train together.
Just recently, the wife of one of our male clients thanked us for helping her husband become comfortable in a gym environment. They now spend time together every weekend in the gym, which has helped bond their relationship even stronger. This could be each of you.
So, make this Valentine’s Day a little different with a gift of health and fitness. It could be as easy as a promise note stating you love them and want them to be around much longer, so let’s start a new chapter in our lives to become healthier. All it takes is grabbing them by the hand to head out the door for a walk.